Instructor: Grace Loh Prasad
Do you have a book coming out? Are you building your author platform? Whether you’re an established or emerging author, or an organizer of literary events, no one will work harder to promote your work than you will. Canva makes it easier than ever to design your own promotional materials, but making eye-catching graphics that inspire readers to stop scrolling and pay attention requires mastering some basic principles to ensure clarity, readability, and visual appeal. This hands-on one-day class will provide you with skills and techniques to help you for years to come in promoting your written work and in building an audience of readers. (Note: This class does not teach, use, or endorse AI for making graphics.)
Students taking this class will:
*learn step-by-step techniques for creating graphics in Canva
*understand basic design principles and avoid common mistakes made by non-designers
*come away with templates/concepts for the five graphics every author needs
*enjoy using their own brains, hands, and creativity to market themselves and their writing, and to avoid AI slop
Grace Loh Prasad’s debut memoir The Translator’s Daughter (Mad Creek Books/The Ohio State University Press, 2024) was a finalist for the Northern California Book Award in creative nonfiction and the Feminist Press Louise Meriwether First Book Prize. Grace writes frequently about belonging and diaspora for publications including the New York Times, Literary Hub, Longreads, Guernica, Brevity, The Offing, Oldster Magazine, and KHÔRA. Her writing has received support from Hedgebrook, Ragdale and Writing Between the Vines, and she has taught memoir and essay writing for Tin House, Rooted & Written, and the Writers League of Texas. Born in Taiwan and raised in New Jersey and Hong Kong, she currently lives in the San Francisco Bay Area.